The Fresh Dispense project included the discovery phase of My Fit Foods. The company was searching for methods to increase profits, sales, as well as brand recognition. I helped establish a new brand concept, via visual design and market research.
Working with the creative team, I was able to help the company expand its network of business and client base. The orginal sketch I created is the idea we used as a baseline for our concept. We then created the branding and identity direction, as well as the website that would serve as the B2B base model.
Date: Feb 18, 2016
Author: Jarred Trapp
Creative: Art Direction, Design, Concept
Client: Fresh Dispense